Political Polling: Strategic Information in Campaigns (Campaigning American Style) (Paperback)

Political Polling: Strategic Information in Campaigns (Campaigning American Style) By Jeffrey M. Stonecash Cover Image
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Description


Professor Stonecash combines his twenty years of polling experience with academic theory to show how and why polling is done and how information can be used to help win elections.

About the Author


Jeffrey Stonecash is professor of political science at Syracuse University.


Product Details
ISBN: 9780742561328
ISBN-10: 0742561321
Publisher: Rowman & Littlefield Publishers
Publication Date: July 17th, 2008
Pages: 188
Language: English
Series: Campaigning American Style